The Automotive Product Specialist are responsible for delivering comprehensive product information and a superior customer experience throughout the sales process.
We are seeking individuals with passion for automotive products and features as well as a good understanding of technology.
The right individual is a self-starter, who is approachable, has strong communication skills, and has a track record of success in delivering customer satisfaction.
This is a great springboard to other dealer careers in sales or service.
Sells/leases new- and used-vehicles at dealership gross profit, volume, and customer satisfaction standards.
Maintain a 15 car average
ESSENTIAL DUTIES include the following. Other duties may be assigned.
Satisfies the transportation needs of vehicle purchasers.
Approaches, greets, and offers assistance or direction to any customer who enters the dealership showroom or sales lot. Classified as the “MEET AND GREET”
Assists customers in selecting a vehicle by asking questions and listening carefully to their responses.
Explains fully product performance, application, and benefits to prospects.
Describes all optional equipment available for customer purchase.
Offers test-drives to all prospects. Follows dealership procedure to obtain proper identification and credentials from customer prior to test drive.
Utilizes dealership CRM sales control and follow-up system.
Handles the Appointments set by the BDC Department.
Exhibits high level of commitment to customer satisfaction, meet and or exceeds CSI standards.
Knows and understands the federal, state, and local laws which govern retail automobile sales.
Establishes personal income goals that are consistent with dealership standards of productivity, and devises a strategy to meet those goals.
Attends product and sales training courses as requested by sales team leader.
Keeps abreast of new products, features, accessories, etc., and their benefits to customers.
Knows and understands equity and values, and is able to explain depreciation to the customer.
Ensures that the sales team leader meets each customer 100% of the time.
Turns 100 percent of closed deals to finance and insurance manager, along with properly completed paperwork (insurance information, trade title, etc.).
Writes complete sales orders and processes paperwork in accordance with established dealership policies.
Prepares sold vehicles for customer delivery prior to customer arrival.
Delivers vehicles to customers, ensuring that the customer understands the vehicle's operating features, warranty, and paperwork.
Introduces customers to service department personnel to emphasize to them the quality and efficiency of service repairs and maintenance available in the dealership's service department.
Schedules first service appointment.
Follows up on all post delivery items, tag/title work, "we-owes", and special requests to be sure that all customer expectations are met.
Maintains an owner follow-up system that encourages repeat and referral business and contributes to customer satisfaction.
Maintains a prospect development system.
Reviews and analyzes actions at the end of each day, week, month, and year to determine how to better utilize time and plans more effectively.
Attends weekly training meetings.
Maintains professional appearance.
MARGINAL DUTIES include the following. Other duties may be assigned.
This job has no supervisory responsibilities.
QUALIFICATIONS To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
EDUCATION and/or EXPERIENCE
High school diploma or general education degree (GED); or one to three months related experience and/or training; or equivalent combination of education and experience.
Ability to read and comprehend simple instructions, short correspondence, and memos. Ability to write simple correspondence. Ability to effectively present information in one-on-one and small group situations to customers, clients, and other employees of the organization.
Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals. Ability to compute rate, ratio, and percent and to draw and interpret bar graphs.
Ability to apply common sense understanding to carry out detailed but uninvolved written or oral instructions. Ability to deal with problems involving a few concrete variables in standardized situations.
CERTIFICATES, LICENSES, REGISTRATIONS
Must have valid driver's license and acceptable driving record
PHYSICAL DEMANDS The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the associate is regularly required to stand; walk; use hands to finger, handle, or feel; and talk or hear. The associate frequently is required to sit. The associate is occasionally required to reach with hands and arms. The associate must frequently lift and/or move up to 10 pounds and occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus.
WORK ENVIRONMENT The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the associate is frequently exposed to outside weather conditions. The noise level in the work environment is usually moderate.
- Strong interest in Automotive technology products and the ability to learn new products and features.
- Ability to deliver great customer experiences in any environment and to be invigorated by constant personal interaction.
- Strong communication skills that let you converse as freely and comfortably with small groups as well as with individual customers.
- Bilingual in Spanish a plus
When you join our organization, you'll enjoy comprehensive training, competitive compensation, and unparalleled benefits.
Simply put, you'll experience the best that a career in the automotive industry has to offer.
The above statements are intended to describe the general nature and level of the work being performed by people assigned to this work. This is not an exhaustive list of all duties and responsibilities. We reserve the right to amend and change responsibilities to meet business and organizational needs as necessary.
We are an Equal Opportunity Employer and a drug free workplace.
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